Content and internet marketing are one in the same.
Internet Marketing can only succeed if and when something of value is exchanged for something else of value. When you are giving people what they want, they will naturally want to provide you with something that helps your business or creates a relationship which creates a positive impact on all parties involved.
Thanks to Chris Boggs, President of SEMPO, for thinking this was important enough to share.
Based on the content in the now on hold SOPA legislation, we have received a letter from SEMPO, just to keep the body of search professionals up to date with what the organization's stance is.